Communications & Audiences

Communications and Audiences

Due to the current situation we have postponed all in-person events for the foreseeable future.

Visit for details of online events and learning.

A thriving theatre industry relies on engaged audiences. Come together to learn new techniques, work your way through issues and update yourself on current trends.

Suitable for press, communications, marketing, digital and audience development and professionals who would like to extend their knowledge, gain expertise and develop their network.

networking drinks reception will take place following the conference.


As part of our commitment to sustainable practice we are trialling a number of things this year to help reduce our environmental impact. 

For example:

  • We do not print the programme and delegate list as handouts. Instead they will be emailed to attendees in advance, as well as downloadable from the website
  • We use stickers as name badges instead of lanyards or plastic holders
  • We will trial meat-free catering at our 2020 conferences and ask for feedback from attendees

Any thoughts or ideas on how we can continue to improve our practice, do get in touch.

£200+VAT Non-Members
£160+VAT, UK Theatre & SOLT Members (after 09/10/18), ITC, FST, ABO and ABTT Members
£120+VAT, UK Theatre & SOLT Members if booked before 09 October 2019

Chaired by Amanda Parker (Arts Professional), with keynote from Asad Dhunna (The Unmistakables) and practical workshops covering social, crisis management, working with agencies, horizon scanning and data.

Download the 2019 agenda

Download the 2019 delegate list

Sessions include:

  • Horizon scanning
  • Data & evaluation
  • Social media - what works and update on trends
  • Approaching and working with influencers
  • SEO
  • Crisis management - interactive case study
  • PR and marketing agency panel

Contributors include:

  • Amanda Parker, Arts Professional (Chair)  
  • Asad Dhunna, Founder of The Unmistakables (Keynote)
  • Patrick Robathan, Randalls Monitoring
  • Doulla Croft, Facebook
  • Jess Young, SOLT & UK Theatre 
  • Christopher Calvert, Brunswick Arts
  • Marshall Manson, Brunswick Arts
  • Patrick Macnamara, Terrier Agency
  • Sarah Mancini, Terrier Agency

  • Jo Hutchison, JHL Marketing

  • Sagar Shah, Battersea Arts Centre

  • Phillip Lee, Target Live

  • Arabella Neville-Rolfe, ANRPR

Download the Programme here. 

Download the Delegate List here.

Sessions include:

  • Developing Audiences Through Digital 
  • What Content Works? 
  • What’s New in Social Media for Theatre?  
  • The Everyday of Crisis Management  
  • Audiences: Meet People Where they are 
  • The Future is… Influencers

Chaired by Lauren Clancy, Executive Director, Bush Theatre 

Keynote from Bridget Minamore, Writer, Poet & Critic

Contributors include: 

  • Tobi Kyeremateng, Black Ticket Project 
  • Emma Cahusac, BBC Arts Commissioning Editor
  • Natasha Tripney, Reviews Editor, The Stage
  • Lucy Basaba, Theatre Full Stop 
  • Owen Hopkin, Director of Audience Insight & Innovation, Arts Council England 
  • Marshall Manson, Partner, Brunswick Group LLP 
  • Micha Frazer-Carroll, Gal-Dem
  • Ruth Puckering, Hull Truck Theatre
  • John Drake, Social Media Manager, SOLT 
  •  Justine Themen, Belgrade Theatre 
  • Hannah Gagen, Advocacy Manager, SOLT/UK Theatre
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Get in touch

32 Rose Street
Covent Garden

+44 (0)20 7557 6700

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"UK Theatre" is the operating name of UK Theatre Association, a company limited by guarantee registered in England and Wales, whose registered office is at 32 Rose Street, London, WC2E 9ET, Company No 323204.