Cookie Policy

Cookie Usage Policy

By accessing and using the UK Theatre Association website ( you are agreeing to the use of “cookies” and similar technologies by UK Theatre. Please read the information below as it explains what cookies are and how we use cookies on the UK Theatre website. Please also read our Privacy Policy to see how we use your information. We may update this Cookie Usage Policy from time to time so please do revisit this page.

What are cookies?    

A cookie is a small file of letters and numbers that is downloaded on to your computer or any other device used to visit a website (e.g. a mobile phone). Cookies are used by many websites to enable the website to work efficiently and to distinguish you from other users in order to improve your browsing experience. For example, cookies can remember your preferences so you do not have to input the same data each time you visit a website, record what you have put in your shopping basket, and count the number of people viewing a website to analyse whether the website is being used or whether the content needs to be updated.

How do we use cookies?   

We use:

  • Cookies which are strictly necessary in order to enable you to use features you have requested on the website, eg to log-in to the members’ area of the website and to enable you to pay for courses through the website.
  • Performance cookies which let us know how members and non-members use the website so that we can continue to improve the website, eg which pages are most popular and which areas of the website are less relevant to visitors. These cookies do not collect personal information so you cannot be identified by the information collected.
  • Functionality cookies allow us to remember your choices and personalise your experience on the site, e.g. by welcoming you by name when you are logged in, and by remembering your membership status as, for example, a “full member”.

List of cookies we use

Cookie names

Further information


As visitors browse and interact with the web site, activity such as completing a form is recorded on the web server and this token allows us to refer to the user session data on the server between pages.

 AllowEasysiteCookies Stores the consent status of the current user for cookies, only set if they consent


Stores authentication token between visits so users don’t have to login on each visit
ActiveTab Stores the ID of the Active Tab as selected by the user
OMWebToolsSession Stores the authentication token required to allow Single Sign On for personalised content 

Who sets the cookie

Cookie names

Further information

Google Analytics


This cookie keeps track of the number of times a visitor has been to the site containing the cookie, when their first visit was, and when their last visit occurred.



This cookie is used to determine the length of your visit, and lets us know when the session started



This cookie works in conjunction with _utmb to determine the length of your session and lets us know when your session has ended.



This cookie is set via Google Analytics



This cookie lets us know where you were referred to us from.

 List of cookies operated by third parties on our behalf

There are no other third party cookies currently used on the UK Theatre website but we may allow other third parties to deploy cookies in the future in order to gather information about users so they can tailor their advertising for you, provide you with relevant information based on your interests, and provide specific services to you. For example third parties may generate banner adverts for low cost car parking in the West End pre- and post- shows, list adverts for theatre productions in London, personalise your social media profiles with tailored features, enable you to view YouTube videos, and be alerted to similar types of music videos. These third party cookies may have the capability to track your browsing across different websites. We would not control the dissemination of these cookies. You should check the third party websites for more information about these cookies.

When do our cookies expire?

The lifespan of most of the cookies we set on the UK Theatre website ranges from the duration of your current session on the UK Theatre website to 2 years.

Blocking cookies

You can adjust your browser settings to block most cookies. The “help” function on your browser should explain how to do this. However, please be aware that if you block all cookies you may not be able to access all of the features on the UK Theatre website and may experience reduced functionality when using certain parts of the UK Theatre website.

Additional information

You can find out more about cookies, including how to disable, enable or delete them, at the following websites: 


Contact details

If you have any questions about our Cookie Usage Policy or complaints please contact us at:

By Post:

32 Rose Street



By Email:

Last updated: 29th February 2016
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Get in touch

32 Rose Street
Covent Garden

+44 (0)20 7557 6700

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"UK Theatre" is the operating name of UK Theatre Association, a company limited by guarantee registered in England and Wales, whose registered office is at 32 Rose Street, London, WC2E 9ET, Company No 323204.